A photo of a Mega Bloks Smoke Dragon figure.
I had previously mentally filed “Mega Bloks” under “Lego-knockoff” and never really paid much attention to the company until they released the Mag Warriors line of magnet-powered action figures. Upon checking out their other products, I was duly impressed. Lego might be the 800-pound gorilla in the market but I think Mega Bloks is the company to watch.
The Canadian company has some creative ideas — I love the packaging for Pyrates and Dragons — and if Mag Warriors is any indication, Mega Bloks could be a force to reckon with should they decide to make a major play in the action figure market.
It’s a bit hard to find discussion of the company and its products online — Mega Bloks is apparently verboten on most Lego fan sites — but fortunately, fans have a forum to call their own.