A photo of a Revell Robotech Robolinks figure.
Robolinks was the US-marketed version of Takara’s Blockman, my favourite robot action figure construction line and about once a year I wistfully hope that Takara re-releases the line. It hasn’t happened yet but who knows?
As I always say, these Blockman figures would be perfect as trading kit figures. Pack each 500 yen blind package with a single Blockman figure along with a few 5mm accessories with the promise that a full carton of 12 packages will contain enough Blockman figures and parts to build a cool-looking robot or vehicle. Since having more Blockman figures would provide greater construction options, this will give fans an incentive to purchase even more packages.
Market the line through hobby magazines and an official site in the same way Plex has been doing with the Mugenbine line. And then sit back as fans help promote the line by setting up fan-sites devoted to custom creations.
